Backing the Best of Australia.

It started with a simple realisation: Australia produces some of the best artisan food in the world, but it is incredibly hard for independent makers to reach your table.

We knew the real magic wasn't sitting on aisle four of the major retailers. It was happening in regional towns across the country—the small-batch chili jams, the gold-medal charcuterie, the farmhouse cheeses, and the reserve-grade olive oils crafted by families who care about quality over mass production.

So, we built Heaps More to bridge the gap.

Our Mission: Get More to Consumers

We bypass the traditional retail machine to source directly from award-winning, independent Australian producers. By cutting out the middleman, we ensure our makers get a fair deal for their craft, and you get access to top-tier products without the extreme markups.

Find In-Store Too

Our mission to support independent makers doesn’t stop online. We also proudly distribute these incredible products to independent grocers, delis, and boutique stores across the country. By acting as a wholesale partner, we help our artisans reach more shelves—meaning you can also discover and support these award-winning brands right at your favourite local shop.

Why We Built a Club

We didn't just want to be another online club; we wanted to build a community.

We believe that when you support local artisans, you should be rewarded for it. That is why we introduced the Heaps More membership model. By pooling our community's buying power, we can secure the absolute best regional goods, curate them into incredible monthly drops, and give our members insider pricing and massive rewards in return.

Whether you are here for a one-off gift, picking up our goods at your local deli, or stacking rewards as a Legend member online, every purchase you make puts money directly back into the Makers.

Better food for you. A better deal for the makers. Heaps More value all round.

Join the Movement

We are just getting started, and we'd love for you to join us. Join our free PERKS tier today to unlock member pricing, discover new artisan foods, and get an automatic entry into our monthly Pantry Drop giveaway.

Join PERKS Free

Simple and Straightforward

Heaps More was created to bring customers closer to the makers, growers and small batch producers who give our regions their flavour. At its core, the platform exists to make it easier for people to discover the food, stories and craftsmanship that come from real Australian producers. We believe in honest prices, real stories and celebrating the people who craft the things we love.

Heaps More brings together a mix of independent retailers and regional producers in one place, giving customers a simple way to explore local products and learn about the people behind them. It is not about being flashy or complicated. It is about making good food and genuine craftsmanship easier to find, while keeping the connection between producers and customers clear and authentic.

The Knowhow to Grow and More

Members enjoy a range of perks designed to make shopping local even more rewarding. This includes access to special offers, early access to limited releases, seasonal giveaways, rewards for regular shopping and opportunities to discover new producers before they become widely known. Every perk is built around the same idea, giving people more reasons to choose local and helping producers reach customers who value what they do.

Our platform is proudly powered by Nucleo, a team with decades of experience in online design, ecommerce and digital innovation. Their technical strength, reliability and creativity allow us to build a marketplace that is modern, stable and easy to use, while still feeling personal and grounded in regional Australia. With deep roots in rural communities, Nucleo brings an understanding of what matters to producers and customers alike.

Support, Growth, Tools and More

Heaps More offers more than a place to shop. We provide tools and support that help small producers grow, from digital storefronts and marketing assistance to customer reach and retail partnerships. For shoppers, we offer a trusted space to explore new products, discover local favourites and enjoy rewards that give back to the community.

Together, we are building a marketplace that feels personal, trustworthy and unmistakably Australian. A place where producers thrive, customers discover something better and communities stay connected through the products made in their own backyard.

About Us

Heaps More was created to bring customers closer to the makers.